Microsoft's campaign "Don't Get Scroogled by Gmail" highlights the an issue that that Google scans it’s users' e-mails so it can target and customize advertising to accompany each email message. Microsoft has also released a couple of video adverts which takes a direct dig at Gmail. Read More
Negative advertising campaigns are always entertaining, regardless of the companies involved, but when it involves Google and Microsoft, there's a whole new level of interest.
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