NFC Technology Leader Proxama Appoints New Head Of Technical Sales

Staff Reporter

 Proxama, the leading provider of near field communications (NFC) mobile wallet and mobile marketing technology, has appointed Paul Butterworth as its new Head of Technical Sales. Paul will operate alongside the business development team providing technical sales support and guidance for Proxama's TapPointTM, Mobile Wallet and TrustManager products. The primary focus of his work will be with clients such as major network operators, voucher loyalty companies and integration partners

Prior to joining Proxama, Paul spent five years at ViVOtech where he was Technical Director for EMEA. He was heavily involved in the NFC software and hardware contactless acceptance terminals businesses. He was responsible for managing pre-sales, deployment, support and consultancy and provided local product management input for the EMEA market.

Paul has a wealth of experience in the payments and security sectors having also held positions at nCipher, ActivIdentity and VeriFone.

On joining Proxama he said: "I believe Proxama is at the forefront of enabling and delivering real NFC solutions to the market and is ideally positioned to join together the payment and marketing propositions, to deliver the complete user experience that we all desire. I have worked alongside Proxama as a client and partner for a number of years, and am delighted to now be a member of the team at this exciting time in the evolution of NFC."

About Proxama - www.proxama.com

Proxama is a next generation mobile commerce company that specialises in NFC mobile contactless payments and NFC proximity marketing. Proxama's products and platform, which support all NFC handsets and mobile operating systems, connects the physical and digital worlds, allowing individuals to receive offers, connect with brands and make payments through their NFC phones. Proxama works with card issuers, major network operators (MNOs), handset manufacturers and Out of Home (OOH) media companies to rapidly launch NFC payment services and location-based marketing campaigns.

Proxama was named by Juniper Research as a key player in the NFC smartphone market place in the Future of Payments supplement in The Times, 4 September 2012.

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