Microsoft Band 3 Release No Chance Of Happening? Series Is Signalling Towards Death As Microsoft Pulls Out Band Listing From Stores
Microsoft is known as early adopters of latest change in technology industry. It is evident from its portfolio expansion from software to hardware, which includes desktop, tablet, smartphone, and wearables.
The company launched the Microsoft Band in Oct, 2014 observing the change in the application and usage of smart devices among users.
Then came the Band 2 with a updated design and featuring many more attractive features, which is supposed to be followed by the Microsoft Band 3. However, after two years, we are yet to see a 3rd gen Microsoft Band.
ZDNet reports that the company has no current plans to release a Band 3. The team responsible for the Band was recently dissolved, throwing doubt on Microsoft's future plans for the product.
According to The Verge, the Band's software development kit which allowed apps to be created for the device has also been removed. Also in September, the company renamed its smartphone health app to Microsoft Band; that software remains available for existing users.
"We have sold through our existing Band 2 inventory and have no plans to release another Band device this year," a Microsoft statement obtained by Mary Jo Foley reads.
The Band 2 has been removed completely from Microsoft's online store, signaling that production has ceased, with Amazon is selling its remaining inventory.
However, it is still rumored that Microsoft might roll out the Band v3 in early 2017.
Microsoft also rums a User Voice page where customers may pitch in their opinions and expectations or suggestions to the company on ideas for the improvement of the Microsoft's Health App and Band.
The smart wearables market now has a lot of players like Fitbit, Samsung, Garmin, Misfit, and Apple. Does the Microsoft Band 3 still have room to compete?