Spectacles, a wearable mobile video camera sunglass device, seemingly is taking off with the market for Snap Inc., the parent company of the popular mobile app Snapchat, though their unusual release through stalls and booth shops (and another one at a Dave & Busters in Illinois recently) makes it difficult to evaluate and estimate the level of success it has garnered. A good measurement or indication example is Snap Inc., is building a brand new research and development technology facility office in Shenzhen, China, almost very close where the camera sunglasses are produced and assembled, as per the report of CNN.
The Snapchat parent company strategy in very unlikely and unconventional because its App, Snapchat, itself is not accessible for the Chinese users in the region because it is banned in the country. Though its initial hardware product, the sunglasses that captures videos spectacles, are assembled in China (as all as the big number of percentage of electronic devices for the mass market consumer).
Snap Inc.'s new research and development technology office in Shenzhen, China, as of the recent time only has a few number of employees, at 20 so far, but the company is diligently looking for new recruits from companies from the likes of Alibaba, Baidu and Tencent to further grow and increase its team. Now; it is also offering significant hiring benefits, such as the offering of stock incentives and the possibility of transfer to the company's base of operation in the United States, also according to CNN.
It not so unlikely that device and gadget makers build and set up research and development facilities placed near the assembly operations plant of the supplier. Apple has announced that a research and development center will be placed also in Shenzhen in October, for example, the second like a facility that was revealed this year, as it was also talked about plans to bring another facility on-line in Beijing, China in August.
Fundamentally this greatly implies that Snap Inc. is not done with its hardware product development plans. Spectacles have been placed or categorized as a "plaything" by Evan Spiegel, The CEO of Snap Inc., but the company, in addition, also now tags itself as a "camera company," and that is also an indicator that the company could have bigger plans for hardware development and creation.
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