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MacBook Pro Update: Consumers Not Happy With The Latest Apple Laptop

MacBook Pro Update: Consumers Not Happy With The Latest Apple Laptop

S. Turla

Not all Apple users are excited about the fourth generation MacBook Pros. While some technophiles welcome the changes gladly, other Apple fans were disappointed.

On Jan. 17, Business Insider published an article containing several suggestions for Apple to consider in order to address "the biggest complaints about the new MacBook Pro." The suggestions were based on notes from famed KGI Securities analyst Ming-Chi Kuo.

Kuo's suggestion includes offering "discounts to boost shipments this year." The analyst predicted that "in 2017, all MacBook models will be upgraded to feature Intel's new Kaby Lake platform." He added that the new MacBook Touch Bar models with the Kaby Lake platform "will be power-efficient." Kuo concluded that "a 16 GB RAM option" will appeal to potential buyers of the 12-inch MacBook, especially "high-end users."

However, according to The Cheat Sheet, some of the suggestions Kuo brought up weren't reflected in the new MacBook Pros and users are "pissed" because the "new MacBook Pros don't quite line up with those ideals for creative professionals in 2016."

Users first pointed out power concerns when it comes to the latest MacBook Pros, which run on AMD's Radeon chips and are "not competitive with the Nvidia chips that power many other pro-level laptops these days." Apple fans also didn't like the fact that the latest MacBook Pro Models can only be upgraded up to 16 GB of RAM, which might not be enough for most users.

The 2016 MacBook Pros also had a limited number of ports, limiting the cables and devices that users could pair with the laptop and requires the purchase of Thunderbolt 3 port-compatible devices and dongles. 

Feedback about the Touch Bar is divided as it's still too early to tell if it's just "a gimmick or something more useful." Users were also not that keen about the new MacBook Pro's keyboard which is "much more shallow" and "offers much less feedback as you type."

While Apple users acknowledge that MacBook Pros  come with hefty price tags, the new laptops are overpriced. The 13-inch notebook without a Touch Pad costs $1,500. The most expensive MacBook Pro costs $2,800, and getting upgrades for it will cost you as much as $4,300.

Unlike the Macbooks from 2012 and earlier, upgrading was so easy users could do it themselves. Now, the MacBook Pros upgradable parts are glued together so users "essentially have to buy a new computer" for a bigger hard drive or more RAM.

Apple's priorities aren't in line with what most Pro users want in the laptop. The company is focused on "lightness, thinness, and battery life" while the Pro users care about "customization and versatility," which Apple apparently "sacrificed in recent MacBook Pros." Because of these factors, Apple's target market is ironically "angry and disappointed."

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