Analysts are remaining cautious about Windows 8's likelihood of convincing developers to adopt the operating system. Some have suggested that Microsoft is thinking about building quality apps in the long-term, perhaps avoiding immediate impressions at launch.
"Microsoft has put a big burden on Windows 8 and Windows RT. They have to have a large number of high-quality apps," Principal Analyst at Moor Insight & Strategy Patrick Moorhead said to ComputerWorld. He added that 5,000 apps will be a strong launch for Microsoft. "They don't need 100,000 apps, but they need a decent number," Moorhead commented.
Wes Miller runs WinAppUpdate.com, a website collecting data on apps submitted and available on Windows Store in Windows 8. As of Sept. 26, 2,452 apps were available. On Oct 1, only 25 days are left to reach the aforementioned 5,000 apps. Considering that Windows 8 has been available to developers since the beginning of 2012, that seems unlikely.
Over 80 percent of the apps are free, meaning that advertisements will accompany them. Judging by experience with iOS and Android, free apps are generally lower quality, but their advantage is that users will not have a cost barrier to entry, making them more likely to try apps immediately.
"They're [Microsoft] thinking long-term. Microsoft and their partners are taking a very long-term view on this. What's important [to them] is getting Windows into mobility. They're not too concerned about making that first impression [at launch]. It's their strategy, but it's not what I would do" Moorhead said.
Moorhead described Oct. 26 (Windows 8's launch date) as the opportunity for Microsoft to create impressions for developers, including "consumer [app] developers."
"All of the focus needs to be on the consumer side, because there's not enough in Windows 8 for classic laptop and desktop users to make a move," Moorhead continued to say to ComputerWorld.
Microsoft is launching Modern UI, seemingly the vehicle for app development. How consumers will react to the Modern UI versus the traditional desktop environment remains to be seen. If Modern UI fails, then Windows 8 may also 'fail.'
Windows 8 launches on Oct. 26 worldwide; a media event takes place on Oct. 25 to "celebrate" the release.
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