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5 Tips for Staying Unique on Instagram

5 Tips for Staying Unique on Instagram

Staff Reporter
5 Tips for Staying Unique on Instagram
(Photo : Unsplash)

Instagram is a huge platform with millions of users, and among those millions are some pretty unique content creators. You may be wondering just how those creators keep their content unique and how you too can keep your content from falling among the drudges of unoriginality.

Instagram offers an opportunity to reach more people than ever before with your content, but in order to do so, you need to give your audience a reason to want to follow your page. Here, we've selected five of the best tips for staying unique on Instagram. Whether you're posting for sponsorship dollars, your business, or personal gain, these tips will help you stand out amongst the rabble. 

1. Be Positive and Polite  

Whether you buy followers on Instagram or have grown your channel organically from the ground up, you're going to run into some naysayers. How you handle these types of people will dictate how your reputation increases, or in the case of poor interactions, decreases. Don't give in to negative interactions or let others bring you down. That being said, it's important also to recognize the difference between a naysayer and someone who is offering constructive feedback. 

Genuine feedback is usually polite, even when it's blunt or negative. People who just want to bring you down for the sake of making themselves feel better usually take low-shots at your looks or some other superficial thing. Take feedback as it comes, but don't put any stock in the words of someone who goes out of their way to be curel.

2. Be You 

You're probably rolling your eyes at this point, thinking "what a cliche that is!", and while it may be a cliche, it's absolutely 100% the best tip for staying unique on Instagram. People have copied and plagiarized one another for millennia, but at the end 0f the day, no matter how hard you try, you'll never be better at impersonating someone else than you will be at just being you. 

One of the problems with social media is that it teaches us to constantly compare ourselves with others, which can often evolve into an unhealthy need to mimic them in lifestyle and content. The bottom line here is that followers expect a genuine person behind the screen, not someone who wants to be just like someone else. 

Genuine people have a way of inspiring respect and admiration among those they meet. They're not hiding behind some misplaced sense of belonging, or trying to run from who they really are. Everything they are, everything that represents them as a person is before you, and that's something we can all appreciate. In a world full of fake lives, misrepresentation, and false images, the best thing you can do for yourself is to remain genuine on your Instagram page. 

Not to mention, the more you "copy" someone else's ideas and content, the more it looks like outright plagiarism, which can seriously damage your reputation and potentially eliminate the possibility of ever having a successful Instagram page. Don't take other people's ideas; make up your own, own them, and be yourself. 

3. Stay in the Know 

Knowing what's popular can help you craft content that's purely your own, but that will still appeal to a larger audience. As mentioned in the previous paragraph, you don't want to copy anyone else's ideas, but you still want to be aware of what's trending. What are people searching for right now? 

What kind of content is your audience consuming? Who do you hope to reach with your posts? These are all questions you should consider when you're creating content for your page says ViralRace. Once you've answered them, you can focus on making your content stand out. This is what drives that audience to your page and boosts your follower count. 

Using other social media sites in tandem with your Instagram account will ensure you're getting information from multiple sources and staying up to date with all of the trends across each platform. This may sound like a lot of work, but it's worth it in the end when you're churning out high-quality original content based on what's trending. You'll find a higher view count and greater audience retention this way. 

4. Include a "Signature" on Your Content 

Whatever you're posting, it's important to brand it as your own permanently. This "signature" can be anything from a specific mantra you put on each post to a watermark on each photo to a greeting in each video; anything that's unique to your content that you include every time. This will help set you apart and let new followers or viewers know who you are even if they've never seen your content before. 

This also helps prevent others from stealing your content, as you can simply point out that the saying or watermark was plagiarized from your page. When it comes to the internet, there will always be people looking for a quick grab from someone else's page, so the more you can personalize your content, the safer it will be from plagiarism. 

5. Create Relationships With the People Who Follow You 

We all long for human connection, and pages that connect well with their followers will always stand out more than ones that don't. A good connection creates an emotional need that you can meet on a daily basis with your content, and your followers will appreciate you all the more for it. Connections are crucial to maintaining your page long-term and to stand out from the crowd. 

Genuine connections with your followers can also spark interest around your content. People will wonder what it is that you do to make your followers so emotionally invested in your page and satisfied with the bond they've formed with you. People appreciate when they feel needed or wanted, and creating an emotional connection with your followers does just that.

The Bottom Line 

Being unique in the digital world can be a challenge, but by following these five tips, you'll have all the tools you need at your disposal to create an original brand with compelling content and emotional connections to your followers. 

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