Samsung Gets It Right With New Galaxy Note 2 'Office Upgrade' Ad

By Jimmie Geddes email: j.geddes@mobilenapps.com | Dec 30, 2012 11:08 AM EST

Samsung has begun airing a new ad for their Galaxy Note 2 smartphone. The ad is a much-welcomed departure from Samsung's previous smartphone ads that focused on comparing their smartphones to Apple's iPhone, while also insulting iPhone owners in the process.

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Samsung was very smart this time to focus solely on its device than comparing it to Apple's iPhone (which was becoming a little tiring). Why spend money talking about your competition in ads? Show us the cool features of your device and if you do it in a humorous way, the message will get through to the customers much better than putting down the users of your competitor.

Samsung has done just that with their new Galaxy Note 2 - Office Upgrade ad. It focuses on the typical office politics many people can relate to and does a great job at showcasing Samsung's unique multitasking Multi-Window feature found on the Galaxy Note 2, all in a refreshing, entertaining and comical way.

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