Android iOS, Or How Google Is Taking Over The iPhone

By Alexandra Burlacu email: | Jan 15, 2013 04:37 PM EST

Share This Story

  • Print
  • Email

In today's smartphone market, the choice basically comes down to two major platforms - Android and iOS - and one seems to be invading the other.

Aside from the hardware and platform itself, apps play an essential role in the success of every mobile operating system and handset. While Android and iOS are the dominant platforms fighting for supremacy, consumers can now purchase an iPhone and stack it with loads of Google content.

Follow us

According to a New York Times report, Google has become one of the biggest and most popular developers of apps for the iPhone. In other words, the relationship between Google and Apple may have deteriorated over the years, but Google is still helping its competitors' products seem more appealing to the masses.

The iPhone featured some of Google's Internet services from the very beginning, but the search giant has expanded its presence over the last eight months. Google has either rolled out major new iPhone apps or tweaked old apps, and it has also increased its efforts in hiring more developers to make such apps for the competition.

A Google Maps app the search giant launched in December, for instance, has been the most downloaded application for the iPhone for the last month or so. Google also released a YouTube app, a version of its Chrome browser specifically designed for the iPhone, as well as better software to help users access Gmail. Google currently has roughly two dozen apps on Apple's App Store, and those apps also have variations for the iPad.

According to analysts and technology executives, Google's strategy makes sense. It's no secret that Apple enjoys a huge market of loyal iPhone users. Google can tap into that huge base for ads and yield heaps of relevant data, which in turn will help it improve its online services. Google draws much of its profits precisely from those online products.

Meanwhile, the whole situation seems like a win-win for both Google and Apple. After all, Apple makes plenty of money selling iPhones, even if consumers use the handsets to gain access to Google services.

On the other hand, as the New York Times' report points out, Google's increasingly growing presence on Apple's devices does pose some risks, particularly in terms of apps that replace basic functions such as Web browsing, maps, and e-mail.

At this pace, Google may very well be taking over the iPhone without users really noticing the onset. Apps and services stand at the core of a device, and Google apparently has that covered.

Apple on the outside, Google underneath?

Get the Most Popular Mobile&Apps Stories in a Weekly Newsletter

Join Our Conversation

HTC One E9+ HTC One E9+ officially listed with 2K display on company’s Chinese website
Samsung Galaxy S6, Galaxy S6 Edge Best Buy pre-orders come with free wireless charging pad
AT&T, T-Mobile reveal pricing and options for Samsung Galaxy S6, Galaxy S6 Edge
LG G4 to debut in late April, boast curved QHD display?
Tablet / Laptop / PC
Dell Venue 7 and Venue 8 Dell unveils Venue 7 and Venue 8 Android 4.3 Jelly Bean tablets
Retina iPad Mini facing delays, may not launch until early next year
Refurbished 128GB iPad with Retina Display now available on the Apple Online Store
Samsung Galaxy Note 10.1 – 2014 Edition: Pricing and availability now official
Amazon Logo Amazon reportedly to launch ‘Firetube’ set-top box before 2013 holidays
Samsung Galaxy Note 3 and Galaxy Gear India launch: Pricing and availability
Samsung Galaxy Gear Android smartwatch now up for pre-order in Canada
Samsung Galaxy Gear 2 reportedly in the works already, may debut at CES or MWC 2014
OS / Software
HTC Logo HTC reportedly considering Android/Windows Phone dual-booting smartphone as Microsoft pushes for deeper Windows mobile integration
iOS 7 Chrome Incognito mode leaks private searches due to bug
Sprint HTC One Android 4.3 Jelly Bean already rolling out, AT&T, T-Mobile & Verizon to follow
Microsoft Windows 8.1 now available for pre-order
Internet / Social Media
Google Downtime Google blacks out for two minutes, causes 40 percent drop in world’s Internet traffic
Xbox Music web player is live and ready for Xbox Music Pass subscribers
Facebook Android app collected phone numbers even if users never logged in
Firefox 22 brings support for web video calls, 3D gaming, and Unreal Engine 3
What's App
Amazon Prime Now Amazon Prime Now service rocks NYC, offers fast deliveries within the hour
Flipboard for Windows Phone finally available, but requires 1GB of RAM (VIDEO)
Vine gets major update, lets you upload previously-shot videos & more (VIDEO)
BlackBerry Messenger (BBM) finally hits Windows Phone – Available as a free download now

Most Popular

Copyright © 2015 Mobile & Apps All rights reserved. mobilenapps
Real Time Analytics