Sony Xperia Z Promo Video Reminds One Of Old Sony

By Jimmie Geddes email: j.geddes@mobilenapps.com | Jan 17, 2013 10:23 AM EST

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Sony has posted a new promotional video for the Xperia Z. The video highlights Sony's attention to detail in their latest smartphone offering. If you never considered a Sony smartphone before, the Xperia Z might change your mind after you see the ad.

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It appears that Sony wants to send the message that it has paid attention to design and details on this smartphone and it feels like it finally has a device which can give the iPhone 5 and Samsung Galaxy S3 a run for their money.

The Xperia Z has some very impressive specs. It features a 5-inch Full HD 1920-1080 Reality Display with Mobile Bravia Engine 2 technology. It has a fast 1.5GHz Qualcomm Snapdragon S4 quad-core processor and Adreno 320 GPU. Sony has included 2GB of RAM, 16GB storage, and a microSD slot for support for up to 32GB microSD cards. It also has a 13-megapixel autofocus, LED Flash camera, and a 4G LTE radio. Xperia Z is also the first smartphone that can shoot HDR video in real-time. The smartphone is also PlayStation certified, meaning it can play exclusive PlayStation games.

It's nice to see Sony going back to its roots. There was a time when Sony was what Apple is now. It was innovative, had a sense of design, always felt like a quality build on almost all things Sony. Those days have been missing for a while. The Xperia Z seems to be Sony's first step in re-establishing itself as a company that offers quality products.

Check out the video below.

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