By Prarthito Maity email: firstname.lastname@example.org | Mar 06, 2013 10:44 AM EST
Apple has introduced a number of features to its iOS operating system over the year, and now the company might come over with something entirely new.
Per reports, Apple CEO Tim Cook is said to have met with Beats CEO "Jimmy" Iovine to talk about its forthcoming streaming music service.
Currently, it has been heavily rumored that Apple is working on a subscription-based service to supplement its iTunes Music store, although there are still no details as to how or when the service will turn out. One possibility is a release in this year’s first quarter.
The new information was revealed via Reuters stating that the meeting concerning the introduction of the Beats music service in iOS was confirmed by three people “familiar with the situation.”
“Apple's Internet products chief Eddy Cue, a key player in setting up its iTunes Music Store, also joined the meeting, at which Cook expressed interest in Daisy's business model and its rollout plans, although the two did not discuss specifics of a deal, the sources said,” Reuters states.
“The meeting between Cook and Iovine, who is also chairman of music company Interscope-Geffen-A&M, was ‘informational’ and covered a broad range of music-related topics, the sources said.”
The unnamed sources also revealed that Tim Cook met with Iovine during a visit to Los Angeles in late February to find out more about Beats' "Project Daisy", which is a music subscription service the company announced in January but with inadequate detail.
The meeting, per The Verge, “concerned Beats’ upcoming streaming service, codenamed Project Daisy, in whose business model and rollout plans Cook was said to have been interested. Eddie Cue, Apple’s VP of Internet Software and Services and a leading figure in the development of Apple’s iTunes Music store, was also reportedly in attendance.”
Beats named the project "Daisy" in honor of what the company called the first digital, computerized song. At the time, it said in a press release that the service would "bring an emotional connection back to the act of music discovery," and, in the process, referring to the process through which users find, buy and consume music.”
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