By Alexandra Burlacu | Jan 31, 2014 09:11 AM EST
Lenovo's fresh acquisition of Motorola will reportedly not change the latter's plans for 2015 devices.
Motorola has undergone some major management changes in the past two years, and it's still continuing its journey. Back in 2012, Google acquired Motorola and proudly touted it as "a Google owned company." Motorola has released a few handsets under its new parent company's wing, but Google has eventually decided to sell Motorola.
The new owner is Lenovo, as it has made a deal with Google to acquire Motorola for $2.91 billion (Google paid $12.5 billion for the company in 2012). Lenovo has a very good track record when it comes to acquisitions. For instance, the company purchased its ThinkPad lineup from IBM and has turned into a really successful range, which helped it become one of the world's largest PC makers. If it manages to do the same with Motorola devices, it may soon grab the third spot on the smartphone market, behind Apple and Samsung.
Motorola has reportedly designed its 2015 lineup already, and Lenovo will launch it as it is. The news comes from a new GforGames report, which cites China's famous Weibo as the original source. According to the report, Lenovo may change only the location where the customization takes place, likely moving it to one of its China-based factories, alongside Motorola's Forth Worth plant.
Motorola's lineup of devices for 2015 is expected to include a Moto X sequel, potentially a Moto G successor, a 6-inch phablet, and a smartwatch.
Lenovo has been looking to enter the U.S. smartphone market for quite some time, and its new acquisition of Motorola will allow it to expand its business into both the U.S. and the European smartphone markets.
In other words, Lenovo's acquisition of Motorola may not change much in terms of Motorola's device plans, at least not at first. While this is not officially confirmed at this point, the source has a great track record. As GforGames points out, the same source has provided very good intel on both the Moto X and the Moto G before the smartphones made their official debut. It's still advisable to take this report with a grain of salt, but it does add to its credibility.
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