Vamien McKalin
Nokia is not looking so great on its home turf where the smartphone market is concerned, as according to new data from the IDC, the company is no longer the top smartphone vendor in Finland. That crown now belongs to Samsung, Nokia's biggest rival in the smartphone business and the mobile business overall.
Samsung sits pretty at the top with 36.1 percent share of the market, while Nokia sits in second place with 33.6 percent share. The South Korean giant shipped 211,000 devices, and 80 percent of that number are smartphones, while Nokia only managed to ship 196,000 units.
This is a striking blow to Nokia, for only a few months ago Nokia CEO, Stephen Elop, was on a Finish talk show promoting the company's Lumia handsets by tossing an Apple iPhone 5 to the floor. That confidence and cockiness of Elop does not appears to be working out where sales of Nokia's Lumia line of smartphones is concerned.
According to a report by the Verge, last year Nokia had 48 percent shares in Finland, Samsung could only manage 28 percent shares. Fast forward a year later and it is clear that Samsung has worked hard to overtake Nokia on its home turf, as the changes are quite drastic and very surprising. Furthermore, compared to 2010, Nokia had 65 percent of the Finish smartphone market in its pocket, but that number has eroded to 33.6 percent in just three years - a sign that Nokia might need to take a different road in the near future to survive.
Samsung is very serious about taking a commanding lead over Nokia in Finland, as according to a report by YLE, the company has partnered with the VTT Technical Research Centre of Finland, to build a new research center in Espoo, Finland.
It should be very interesting to see how Nokia reacts to this new development. At the moment, Nokia is relying heavily on its Asha range of feature phones and Lumia line of Windows Phone smartphones to counter the threat from Samsung and the plethora of Android devices in the market.
most read
related stories
more stories from Mobile
Google introduces a playful twist to calls with audio emojis, including a fart button. Discover the fun!
ernest hamiltonDiscover how Apple's Safari AI upgrade is revolutionizing browsing. Click to stay ahead with the latest tech insights!
ernest hamiltonStay updated on Apple's efforts to fix iPhone alarm silence bug. Read more for the latest on this critical issue!
ernest hamiltoniOS 17.5 introduces the 'Repair State' feature, ensuring 'Find My' remains active during iPhone servicing. Stay updated on this essential update.
ernest hamiltonAmid the EU's ruling on iPadOS, Epic Games sheds light on Fortnite's release for iPad and iPhone.
ernest hamiltonGet ready for the unveiling of MediaTek's Dimensity 9300+ chipset, promising enhanced AI capabilities and a faster X4-Prime core on May 7th!
ernest hamiltonDiscover the essential details about the Rabbit R1 AI companion before making your purchase decision.
ernest hamiltonStay ahead of the curve with iOS 18's groundbreaking AI security features. Explore how Apple is revolutionizing iPhone security.
ernest hamilton