Microsoft Officially Buries Hotmail, Hits 60M Users

By Alexandra Burlacu | Feb 19, 2013 11:33 AM EST

Share This Story

  • Print
  • Email

Microsoft announced on Tuesday, Feb. 19, that its browser-based email service moved out of the preview stage and hit global availability.

Microsoft first introduced last July. The browser-based service marks Microsoft's boldest move since Google launched its Gmail service back in 2004.

Follow us is Microsoft's answer to Google's Gmail, and the service's interface, SkyDrive integration, and promise of massive storage make the rivalry quite obvious. Still, does sport a more distinct identity with its People Hub, as well as its look and feel.

The official launch of marks the demise of its predecessor, Hotmail. Microsoft acquired Hotmail back in 1997, but the product has reached its final destination. The Hotmail name will not disappear entirely, but is now Microsoft's sole free consumer email offering.

The software giant says it will shift users to the new service "soon," but will not force them to change their emails to an "" address. According to the company, all users should switch to by this summer.

"Today is a major milestone in our mission to provide people everywhere with the world's best email experience," Microsoft's David Law boasts in a blog post. "You'll also see us kick off a large-scale marketing effort around the word to show that can get you going. And because we're confident that is the best email service available for consumers and ready to scale to a billion people, we'll soon start to upgrade hundreds of millions of Hotmail users to the new experience."

"Everything from their email address, password, messages, folders, contacts, rules, vacation replies, etc. will stay the same, with no disruption in service."

The software giant also reveals that more than 60 million people are already actively using Microsoft kicked off its global marketing campaign for the launch, showcasing Outlook's features in two ads. Microsoft also kicked off a campaign recently to bash Gmail's invasion of privacy and propose Outlook as a better alternative.

On the other hand, branding will likely be a problem. Because it bears the name "Outlook," many users will likely assume that the service is some kind of Web client for managing any email account. Instead, is a free service similar to Gmail or Yahoo mail, providing users with an email account. This means that users cannot create an account and add their corporate email to it, for instance.

Judging by Microsoft's explanatory ads, the company seems to be aware of this potential issue. Check out Microsoft's blog post for more details, and watch the video below to get a glimpse of the new

Get the Most Popular Mobile&Apps Stories in a Weekly Newsletter

Microsoft,, Hotmail, email

Join Our Conversation

The HTC logo is seen with different devices from the brand HTC M10 Perfume Launching A Month Later After MWC 2016
Lava Unleashes New P7 Device Into The Indian Market
New Disney Phone Coming To Japan
Xiaomi Locks Redmi Note 3, Mi 4c And Mi Note Pro; Others To Follow Suit?
Tablet / Laptop / PC
Dell Venue 7 and Venue 8 Dell unveils Venue 7 and Venue 8 Android 4.3 Jelly Bean tablets
Retina iPad Mini facing delays, may not launch until early next year
Refurbished 128GB iPad with Retina Display now available on the Apple Online Store
Samsung Galaxy Note 10.1 – 2014 Edition: Pricing and availability now official
Amazon Logo Amazon reportedly to launch ‘Firetube’ set-top box before 2013 holidays
Samsung Galaxy Note 3 and Galaxy Gear India launch: Pricing and availability
Samsung Galaxy Gear Android smartwatch now up for pre-order in Canada
Samsung Galaxy Gear 2 reportedly in the works already, may debut at CES or MWC 2014
OS / Software
HTC Logo HTC reportedly considering Android/Windows Phone dual-booting smartphone as Microsoft pushes for deeper Windows mobile integration
iOS 7 Chrome Incognito mode leaks private searches due to bug
Sprint HTC One Android 4.3 Jelly Bean already rolling out, AT&T, T-Mobile & Verizon to follow
Microsoft Windows 8.1 now available for pre-order
Internet / Social Media
Google Downtime Google blacks out for two minutes, causes 40 percent drop in world’s Internet traffic
Xbox Music web player is live and ready for Xbox Music Pass subscribers
Facebook Android app collected phone numbers even if users never logged in
Firefox 22 brings support for web video calls, 3D gaming, and Unreal Engine 3
What's App
ZTE's new lease program ZTE’s new Lease-to-own Program for Mobile Devices
LG’s G Pay to Take on Google, Samsung and Apple
Facebook: Taxes in the UK and a new Shopping tab
Samsung’s VR Headset to be Released at $99, Hulu Jumps Onboard with Apps Ready

Most Popular

© 2016 IBT Media Inc. All Rights Reserved.mobilenapps